Ingrid Heilke is Founder and Consulting CFO at Viridian Analytics. She blends her superpowers in finance, urban planning, and decision science to grow the profits of purpose-driven businesses.  

Ingrid is also the host of The Private Side of Public Work podcast, where she uncovers the many-faceted relationship between the public and private sectors. The media too often portrays this relationship as black and white. Either government is bad or government contracts are bad. Ingrid instigates a more nuanced conversation.

Part of Ingrid’s inspiration for her current work was cultivated at the US Environmental Protection Agency, where she integrated city planning principles into the Agency in ways that re-shaped its approach and priorities.  While at EPA, she built tools to help municipalities across the country to make better decisions and achieve better sustainability outcomes.  

Ingrid’s financial acumen was honed through helping countless small businesses gain financial clarity as well as strengthening hedge fund investment strategies through modeling and forecasting company fundamentals and industry trends.  

Ingrid earned a Master’s in City Planning from MIT and a Certificate in Environmental Planning as an MIT Energy Initiative Fellow.  M.I.T also named her a Graduate Woman of Excellence for her leadership and service contributions.  She holds a B.A. from University of California, Santa Cruz, with Highest Honors in Anthropology and Environmental Studies.